Do you hear this term in the fashion industry yet you have no idea what these fashion aficionados are really talking about? If yes, then let me enlighten you.
An It bag simply refers to any bag which has the quality, beauty and sophistication to credit it as one of the top designs. They are termed as 'it' because it has become a novelty in the fashion trend. These bags are also termed as the 'must-haves', 'top bags' or 'fab picks'. Knowing most people, particularly women, wants the best out of life and that includes good quality handbags.
Yet, commonly a bag is qualified as a hit when it's used by celebrities and prominent people. That is the reason why even a simple Berkin was once considered as an 'it' even though there are more handbags in the market with better styles. It's being used and marketed by the fame and glamorous group hence creating a name in the fashion industry.
You might be wondering why most It bags come from designer brands. Fendi Spy bags, Louis Vuitton's monogram bags and Prada's Tussuto Quiltin bags all have designer names. Their exclusivity, novelty and quality gained them the title of being an It bag in the fashion world.
However, 'it' bags are not just solely for handbags which came from these exclusive designer brands. Those affordable brands such as Coach and Etienne Aigner make it to the top. Their handbags' craftsmanship, materials and design has made them one of the best designer brands despite its affordable price. Hence, as handbag aficionado, you don't need to spend much on getting must-have handbags.
In conclusion, It bags is a relative term used for handbags that have captured the attention of the consumers. They could either be any of those designer bags or those affordable handbags with quality. The perfect definition of the It bag is when it's popular and has became a fashion trend in the 21st century.
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